Project manager (PM): So, this new product is the big one! General English resources have never been so pointless, which is why TITLES MATTER. (Everyone unmutes their mics to shout ‘hear, hear’ and bang stuff down loudly and repeatedly) PM:… Read More ›
Host (Des): Welcome back to ELT Publishing Family Fortunes. Before the break, we asked each publishing team to name ‘Something that publishers are deliberately vague about in project briefs’. Donald gained control of the board for Big Four ELT with… Read More ›
This is completely imaginary blah blah blah. Hi Pete, Thanks for agreeing to write the official practice exams for the Test Of English Within Academic, Research, and Technical Settings (TOEWARTS), 2025 specification. As you know, endorsed exam practice resources like… Read More ›
Dear Pete, As author of the book English for Ticking Boxes, we’d appreciate your input regarding the image choice for the front cover. You’ll be familiar with our earlier range of front cover images for books such as… English for… Read More ›
Workbook Unit 1, Draft 1 – Feedback Editor: Thanks for the great content. However, there is some undermatter in Unit 1. I know we said to have two grammar practice activities. Can you add one more in which the grammar… Read More ›
Geoff was ready to change coursebooks for the better. He just didn’t know exactly where to start. He sought advice from Siri. ‘Hey Siri’ ‘Mmmm hmmm’ ‘Find a list of the most common criticisms of ELT coursebooks’ ‘You’ll have to… Read More ›
Geoff felt guilty about using ChatGPT to create his first drafts. It was the start of the project and he should be full of his own ideas. ‘I can fall back on AI tools once the publisher has stifled my… Read More ›
Geoff was about halfway to the Tower of Hidden Commitments when he came across the commissioning editor again. He was tending to a vegetable patch in an allotment opposite his detached house in suburbia. ‘Hello there, Geoff! How are your… Read More ›
Geoff walked through the woods in search of the Tentacles of Target Markets. ‘This is a lot of effort’, Geoff muttered to himself, ‘an updated brief from the publisher would have sufficed.’ Then he remembered the first rule of brief… Read More ›
‘Right,’ exclaimed Geoff, ‘it’s time for another project with the Big Four’. He gave his kids a big hug – he was unlikely to spend quality time with them for a while. He apologized in advance to his wife for… Read More ›
ELT Planning 